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英语专业本科生毕业论文开题报告表

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  从“合作原则”看英语国家与非英语国家的商人在对待客服时候的差异

  本科生毕业论文开题报告




中文 从“合作原则”看英语国家与非英语国家的商人在对待客服时候的差异
英文 To Analysis Different Attitudes Towards Custom Service Between English-spoken Businessmen and Non-English-spoken Ones On Co-operative Principle.
学生姓名 xxx 专业 英语 年级 2xxx
指导教师 xx 职称   单位 xxxx学院
毕业论文写作时间 2013年    12月    1日至      2014年    5月   30日
一、选题的意义及相关研究文献综述(选题背景)
Background and importance
With the trend of economic globalization, China's has become one of the pillars of the world economy by making its foreign trade. The import and export tradings help China to be in fore in over 200 countries around the world and maintain a leading position. Obviously, the value of the foreign exchanging commercial activities is self-evident. Studying business dialogues can make business processes optimized and greatly and improve efficiency. The principle of cooperation, such as the maxim of quality, quantity relation and manner. Detailed and thorough analyses of the dialogue can enhance the understanding of Sino-foreign communication.
Present studies:
"Cooperative Principle" was proposed in a speech in 1967 at Harvard University by the famous American language philosopher, Paul Grice. Grice believes that in communication, the two sides in dialogues seem to follow certain principles in order to effectively make the communicative tasks complete intentionally or unintentionally. Thus, Grice launched "cooperative principle".
Principles of cooperation are often used in various conversational analysis. Currently, in academic dissertation, it is mainly used to analyze the conversations in a variety of books, films and videos. Business conversation analyses use less CP. This theory is worth studying in undergraduate essays.
二、研究的主要内容(研究问题)、预期目标(工作假设)以及可能遇到的困难
Main content:
1.A detailed explanation of the principles of cooperation
2.Analyses of the contents of the aforementioned two kinds of traders using the principles of cooperation
Goals:
To find out the difference through the analysis, so that can treat different types of partners in different ways in the future and improve efficiency.
Difficulties:
1. The conversations is limited on skype.
2. The number of conversations of English-spoken countries is less than  that of non-English-spoken one
三、拟采用的理论框架及/或研究方法、步骤
Theoretical framework:
CP
Study process:
1, Case extraction
2 ,Statistics
3, Comparative analysis of data
四、论文提纲、总体时间安排与进度(阶段性完成的任务,以周计算)
提纲:
0.      引言 Introduction
0.1.The importance to study the conversations between English-spoken businessmen and non-English-spoken businessmen.
0.2.A brief introduction about the custom service received by the businessmen.
1.      Literature review.
1.1    Analyses of books, ilms and videos and business emails on CP
1.2    Analyses of business conversations on other theories.
1.3    Analyses of business conversations on CP.
1.4    Advantages and disadvantages of CP.
2.  Theoretical framework
2.1 CP
3.  Case study
   3.1 The Maxim of Quantity
3.2 The Maxim of Quality)
3.3 The Maxim of Relation
3.4 The Maxim of Manner
    4、Conclusion
总体时间安排与进度
总体时间:6 months
    进度:
五、初期参考文献(≥10,必须包括bookarticle
George Yule. Pragmatics. Oxford: Oxford University Press, 2000.
程雨民(Cheng, Yumin). 格赖斯的“会话含义”与有关的讨论[J]. 国外语言学, 1983。
孙玉(Sun, Yu). Grice会活含义理论的几个问题,《外语学刊》第4期,1994。
姜望琪(Jiang, Wangqi).《语用学——理论及应用》。北京:北京大学出版社,2000。
封宗信(Feng, Zongxin). 格莱斯原则四十年[J].  外语教学, 2008。
屈江丽(Qu, Jiangli)、刘小强(Liu, Xiaoqiang). 会话合作原则及会话含义理论分析,榆林学院学报,  2009(8),。
蔡玲(Cai, Ling). 从语用学的角度看《加勒比海盗》言语幽默生成机制[J].  西南农业大学学报(社会科学版), 2010。
黄柳花(Huang, Liuhua). 合作原则和礼貌理论视野下的《老友记》的会话含义分析,  广西大学,2010.。
刘硕(Liu, Shuo). 影视作品《我们无处安放的青春》中人物对白的语言学分析,黑龙江,黑龙江大学,2012。

 赵丽梅(Zhao, Limei)、 朱乐红(Zhu, Lehong). 从博弈论谈商务谈判语言交际中的合作原则及其应用, 太原师范学院学报(社会科学版),2009(3)。

 
 
六、指导教师意见
 
 
 
 
 
 
 
 
 
 
 
 
   指导教师签名:           年    月     日
七、学院论文评审委员会意见
 
 
 
 
 
 
 
 
 
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